growth hacks for 2020 Archives - Deep Dive Into Businesses https://deepdiveintobusinesses.com/tag/growth-hacks-for-2020/ eCommerce Marketing, Business, & Branding Strategies Fri, 28 Jan 2022 09:34:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.3 https://i0.wp.com/deepdiveintobusinesses.com/wp-content/uploads/2020/07/cropped-favicon2.png?fit=32%2C32&ssl=1 growth hacks for 2020 Archives - Deep Dive Into Businesses https://deepdiveintobusinesses.com/tag/growth-hacks-for-2020/ 32 32 194676313 Episode 51: Liquid I.V. Marketing Hacks: Tips On Mitigating The Rise Of Ad Cost https://deepdiveintobusinesses.com/podcast/episode-51-liquid-i-v-marketing-hacks-tips-on-mitigating-the-rise-of-ad-cost/?utm_source=rss&utm_medium=rss&utm_campaign=episode-51-liquid-i-v-marketing-hacks-tips-on-mitigating-the-rise-of-ad-cost https://deepdiveintobusinesses.com/podcast/episode-51-liquid-i-v-marketing-hacks-tips-on-mitigating-the-rise-of-ad-cost/#respond Wed, 26 Jan 2022 18:55:02 +0000 https://deepdiveintobusinesses.com/?post_type=podcast&p=1476

In Episode 51, we dissect Liquid I.V.'s business & marketing strategy -- Liquid I.V. is a thirst-quenching brand best known for its flavorful, travel-friendly electrolyte drink powder. It was founded in 2012 by Brandin Cohen & acquired by Unilever (UK-Based Consumer Goods Company) in 2020. The brand continuously uses growth hacks & strategic lead capturing methods that we can all learn & take away from. Enjoy the episode!

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Every week we will take a deep dive into a business and share with you some of their marketing & business strategies that helped these businesses scale. (🎧Listen Here: http://bit.ly/DeepDiveIntoBusinessesA…)


In Episode 51, we dissect Liquid I.V.’s business & marketing strategy — Liquid I.V. is a thirst-quenching brand best known for its flavorful, travel-friendly electrolyte drink powder. It was founded in 2012 by Brandin Cohen & acquired by Unilever (UK-Based Consumer Goods Company) in 2020. The brand continuously uses growth hacks & strategic lead capturing methods that we can all learn & take away from. Enjoy the episode!

Timestamps:

00:50 Background on Liquid I.V.

3:40 Create a Multi-Step Sign Up Form To Collect Data

6:40 Educate Your Customer Base & Introduce The Problem

9:18 Brandon Found Ways To Growth Hack & Build Hype with Liquid I.V.

11:50 Focus On Your Unique Selling Proposition (USP) To Drive Sales

16:00 Buzz Feed Styled Videos as Reels Strategy

ABOUT MATT SKOPAK:

An adventure and fitness addict with a passion for entrepreneurship and numbers. Lead Investor in Sweetberry Bowls and CFO of Sugar & Kush CBD. Rutgers MBA 2020 in Entrepreneurship & Accounting. Matt Skopak’s Twitter: https://www.twitter.com/mskopak


ABOUT ME (SEAN AZARI):

In 2015, I started a creative ad agency called Breakthrough Social that has helped over 50+ businesses build their brand & increase sales mainly through content development & distribution, influencer marketing, paid media campaigns, and other developing techniques. Brands that I have worked with: Safavieh, Rugs USA, SoJo Spa Club, Muscle Maker Grill, Kat Burki, Sweetberry Bowls, & many others.

BREAKTHROUGH SOCIAL (MY CREATIVE AD AGENCY WITH CASE STUDIES) ⤵

https://breakthrough.social

REBHORN (My eCommerce/Art Brand) ⤵

Website: https://www.rebhorndesign.com

Instagram: https://www.instagram.com/rebhorndesign

My Other Social Channels:

INSTAGRAM: https://www.instagram.com/sean_azari/

FACEBOOK: https://www.facebook.com/azarimedia/

SNAPCHAT: https://www.snapchat.com/add/sean_azari

TWITTER: https://www.twitter.com/sean_azari 🎥

NEED HELP WITH YOUR MARKETING STRATEGY / CONTENT CREATION / AD CAMPAIGNS? Shoot me an email: Sean@Breakthrough.SocialSHOW LESS

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]]> https://deepdiveintobusinesses.com/podcast/episode-51-liquid-i-v-marketing-hacks-tips-on-mitigating-the-rise-of-ad-cost/feed/ 0 1476 Episode 19: How To Grow Your eCommerce Brand with minimum funds: Frank Body’s Growth Tactics https://deepdiveintobusinesses.com/podcast/how-to-grow-your-ecommerce-brand-with-minimum-funds-frank-bodys-growth-tactics/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-grow-your-ecommerce-brand-with-minimum-funds-frank-bodys-growth-tactics https://deepdiveintobusinesses.com/podcast/how-to-grow-your-ecommerce-brand-with-minimum-funds-frank-bodys-growth-tactics/#respond Wed, 23 Sep 2020 09:15:00 +0000 https://deepdiveintobusinesses.com/?post_type=podcast&p=405

In Episode 19, we dissect into Frank Body’s business & marketing strategy – Founded in 2014, Frank Body built a skincare empire using leftover coffee grinds & just 5k starting capital. Within 2 yrs, they grew to 20 million in sales & built a cult following. Timestamps:00:47 – Introduction to FrankBody3:37 – If you’re penetrating […]

The post Episode 19: How To Grow Your eCommerce Brand with minimum funds: Frank Body’s Growth Tactics appeared first on Deep Dive Into Businesses.

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In Episode 19, we dissect into Frank Body’s business & marketing strategy – Founded in 2014, Frank Body built a skincare empire using leftover coffee grinds & just 5k starting capital. Within 2 yrs, they grew to 20 million in sales & built a cult following.

Timestamps:
00:47 – Introduction to FrankBody
3:37 – If you’re penetrating a hyper-competitive marketing then try to be known for one thing.
8:20 Nobody can relate to corporate jargon. So leave that shi* at home
11:16 Should you use PR to increase brand awareness?
16:02 Increase Your Average Order Value By Offering Free Shipping
19:30 – Be Strategic When Raising Money
24:32 – When you see a platform launch a new feature, go all in! FrankBody has 4x the amount of views on their Instagram Reels vs their IGTV. That’s because Reels was just launched a few weeks ago & Instagram wants people to see this feature being used a lot more
26:30 – Micro vs Macro Influencers. Which one is better for your brand?

ABOUT MATT SKOPAK:

An adventure and fitness addict with a passion for entrepreneurship and numbers. Lead Investor in Sweetberry Bowls and CFO of Sugar & Kush CBD.  Rutgers MBA 2020 in Entrepreneurship & Accounting

ABOUT SEAN AZARI:

In 2015, Sean launched a creative ad agency called Breakthrough Social specializing in content creation & distribution, marketing campaigns, & paid media that helped brands build awareness and drive sales. Prior to starting his agency, Sean worked in finance for 4 years as an Investment Banking Analyst at Credit Suisse & studied Mathematics & Statistics at Rutgers University.

Connect with Sean:

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