Every week we will take a deep dive into a business and share with you some of their marketing & business strategies that helped these businesses scale. (Listen Here: http://bit.ly/DeepDiveIntoBusinessesA…)

In Episode 44, we discuss some of our favorite shopping cart pages that we seen thus far & what we like about them.

Timestamp:

00:55 What’s a Sliding Cart?

1:55 First Favorite eCommerce Cart Page we like is by Bite Toothpaste.

3:58 Matt tells us 2 Favorite Cart Pages in his second point which are Drunk Elephant & Amazon.

6:44 Third Favorite eCommerce Cart Page we like is by Frank Body.

9:45 Fourth Favorite eCommerce Cart Page we like is by Sugar & Kush. Matt discusses an ideal way to collect customer information & payment so that you don’t lose the customer.

14:16 Cart Page Check-List

ABOUT MATT SKOPAK:

An adventure and fitness addict with a passion for entrepreneurship and numbers. Lead Investor in Sweetberry Bowls and CFO of Sugar & Kush CBD. Rutgers MBA 2020 in Entrepreneurship & Accounting. Matt Skopak’s Twitter: https://www.twitter.com/mskopak

ABOUT ME (SEAN AZARI):

In 2015, I started a creative ad agency called Breakthrough Social that has helped over 50+ businesses build their brand & increase sales mainly through content development & distribution, influencer marketing, paid media campaigns, and other developing techniques. Brands that I have worked with: Safavieh, Rugs USA, SoJo Spa Club, Muscle Maker Grill, Kat Burki, Sweetberry Bowls, & many others.

BREAKTHROUGH SOCIAL (MY CREATIVE AD AGENCY WITH CASE STUDIES)

https://breakthrough.social

REBHORN (My eCommerce/Art Brand)

Website: https://www.rebhorndesign.com

Instagram: https://www.instagram.com/rebhorndesign

My Other Social Channels:

INSTAGRAM: https://www.instagram.com/sean_azari/

FACEBOOK: https://www.facebook.com/azarimedia/

SNAPCHAT: https://www.snapchat.com/add/sean_azari

TWITTER: https://www.twitter.com/sean_azari

NEED HELP WITH YOUR MARKETING STRATEGY / CONTENT CREATION / AD CAMPAIGNS? Shoot me an email: Sean@Breakthrough.SocialSHOW LESS

The post Episode 44: 4 Great Examples of eCommerce Brands with Strong Cart Pages appeared first on Deep Dive Into Businesses.

Every week we will take a deep dive into a business and share with you some of their marketing & business strategies that helped these businesses scale.

In Episode 29, we dissect Drunk Elephant’s business & marketing strategy – Launched in 2013 by Tiffany Masterson disrupted an overly competitive skincare market through her clever branding & marketing tactics. We discuss everything from packaging design, creating multi-step guides, using hashtags properly and much more to help you understand how this brand grew tremendously such that they sold to Shiesido in 2019 for $845 million.

Timestamps:

00:40 Intro to Drunk Elephant
3:15 Create a multi-step plan to help sell product combos. Drunk Elephant creates routine guides that help the customer with their skincare regime by providing different product types for solving the same problem but are more impactful when combined together based on their instructions.
5:29 Using vibrant colors when packaging your products & other brand assets.
7:15 Focus on your competitive advantage
10:45 Leverage The Power of Hashtags. Customers post their experience using Drunk Elephant products & use #BareWithUs hashtag so that Drunk Elephant sees that these users are posting about their product. Drunk Elephant takes some of these features and posts them on their page.
12:59 Keep it simple stupid (KISS). Drunk Elephant uses lingo that makes their skincare products fun and easy to use.
18:39 Use fun animated videos to educate your consumer. Drunk Elephant use animated characters and storyline to create short videos that help the consumer understand how the product is used. In this excerpt, we share how you can outsource this help at an affordable rate to help you go this route.

ABOUT MATT SKOPAK:

An adventure and fitness addict with a passion for entrepreneurship and numbers. Lead Investor in Sweetberry Bowls and CFO of Sugar & Kush CBD.  Rutgers MBA 2020 in Entrepreneurship & Accounting

ABOUT SEAN AZARI:

In 2015, Sean launched a creative ad agency called Breakthrough Social specializing in content creation & distribution, marketing campaigns, & paid media that helped brands build awareness and drive sales. Prior to starting his agency, Sean worked in finance for 4 years as an Investment Banking Analyst at Credit Suisse & studied Mathematics & Statistics at Rutgers University.

Connect with Sean:

• Instagram @Sean_Azari
• Facebook @azarimedia
• Twitter @Sean_Azari
• Email: Sean@breakthrough.social
• YouTube
• His Agency: Breakthrough Social
• His eCommerce Brand: Rebhorn

The post Episode 29: 6 Successful Branding Techniques Executed By Drunk Elephant Skincare appeared first on Deep Dive Into Businesses.